Overview
Overview
From start-ups to global tech giants, Saudi Arabia is the place to be for digital content and media creation in the MENA region. A young and growing population of digital natives, forward-thinking regulators and government authorities, a low-tax environment, and a robust base of highly skilled creative talent are positioning the Kingdom at the forefront of global digital content and media ecosystem.
$2.5 - BN
in expected gaming market size by 2030
73 - %
social media penetration
24 - %
year-on-year increase in time spent on gaming in the MENA region in 2020, compared to an 11% increase globally
Value Proposition
Gaming
One of the fastest growing gaming markets globally.
Widespread adoption of new technologies driving the gaming market.
Video content
Demand for VOD platforms is on the rise.
Sizable video market that is set to expand further.
Audio content
Digital audio is replacing traditional audio.
Regional market size for local content in Arabic.
Digital advertising
High market potential for digital advertising.
Among the world’s highest online engagement times.
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