Known as the kingdom’s fruit basket Jazan is one of the Kingdom's most important agricultural regions, the region produces 30 different types of fruits such as mangoes, figs, guavas, pineapples, bananas, papayas, watermelons, and more. Coffee is another important agricultural product of the region and a vital part of Jazan's heritage, with a 300-year-old tradition around Saudi coffee. Jazan‘s strategic location on the Red Sea gives it an easy access to the East African market, and abundant of natural resources. With 300 kilometers-long coastline, Jazan is also renowned as one of the richest areas for aquaculture in the Kingdom. Fish production in the region represents 35% of total output of all Red Sea fisheries and almost 20% of total fish production in the Kingdom in 2020. Jazan's strategic location, proximity to major pipelines and its oil refining capacity makes it a key industrial hub for diversified downstream production. The region also features Jazan City for Primary and Downstream Industries (JCPDI), a major national project for economic growth and diversification. Moreover, Jazan has a unique mix of natural assets ranging from pristine islands to breathtaking mountains, the region is also increasingly capitalizing on its varied geography to foster the development of its rising tourism industry. Existing tourist attractions include archaeological sites as well as a spectacular sun and adventure destinations, most famously the Farasan Islands. Designated as a UNESCO biosphere reserve in 2021, the pristine islands have received international attention and are the focus of multiple investments. Other natural landmarks of the region are Al Muwasem Beach in the south and Al Shuqaiq Beach in the north, Faifa mountains, Jabal Qahar and Wadi Lajab.