Developing and publishing local games

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Saudi has one of the most attractive gaming markets in the region, which is expected to reach a market size of 3.4 billion USD by 2030. The local production of games is currently very limited, creating a large opportunity for companies to build local content. This opens opportunities for global companies in the gaming industry to set up a design studio and a publishing house in Saudi Arabia with the objective of localizing existing games and building new games tailored for the local market.

Saudi is uniquely positioned to be the hub of Arabic games development/ publishing for the following reasons:

  1. Cumulative gaming market in Saudi Arabia (2020-2030): 19.7 billion USD
  2. Saudi is expected to have the largest gaming market in the MENA region, which is witnessing a 16% YoY growth
  3. Saudi has launched initiatives to upskill local talent in games development, e.g. launching government-led gaming accelerators and training programs, which presents local games providers with a skilled pool of talent for employment.
  4. Saudi have a growing eSports ecosystem with strong government support, given the recent formation of the Saudi Federation of Electronic Games. They have hosted multiple successful gaming events, which have seen great success with the large and growing gamer consumer base. Local games providers will have a unique opportunity to leverage this flourishing ecosystem to push their games in the market.

Opportunity Timeline

Investment Start Date
Starting 2020

Opportunity Details

Information and Technology
Sub sector
To be determined by the investor
To be determined by the investor
Investment size
Starting 2020

Investment Model

Model: Opportunity to consider different operating models:
  • Pure private sector investment
  • Joint venture with local player

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